socialrank

Find Your Most Loyal Followers

Brand loyalty is often hard to determine on social media. A good place to start are your oldest followers. These are the people that followed you from the beginning; through your good posts and bad.

Using SocialRank’s Chronological (Oldest First) sorting option you can find your most loyal followers. The Chronological (Oldest First) sorting option shows users in the order of your oldest to newest followers.

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A lot brands find this feature useful for loyalty programs or product giveaways. For example, if Nike wanted to give out new sneakers to select followers, they could use the Chronological (Oldest First) sorting option to find their most loyal followers and reward them. This creates really authentic social engagement with a brand’s audience.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Find Your Biggest Followers That Have Engaged With You

You have your most valuable followers and your most engaged followers, but what if you wanted to know which of your biggest followers have also engaged with you?

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Using the SocialRank ‘Best Follower’ sorting option you can easily view your followers in order of value plus engagement. On Twitter it looks at the engagement with your tweets in the past 14 days, and on Instagram it looks at the engagement with your photos in the past 45 days.

Best Follower is a combination of the Most Valuable and Most Engaged sorting options. Most Engaged is based on Retweets, Replies, Mentions on Twitter and Likes, Comments, Tags on Instagram. Most Valuable is based on total followers, following/follower ratio and total engagement. Best Follower essentially takes all these factors into account.

This is especially useful for brands that want to look at both value and engagement at once. For example, let’s say a celebrity with 20M followers has retweeted a brand once or twice, they may not show up on the brands Most Engaged view (at least not until a few pages in,) because there are super fans that are constantly engaging. However, with Best Follower sorting, the celebrity would be pushed up on the list based on their value plus engagement.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

The 20 Most Interesting and Surprising Accounts that Follow Ken Bone

It’s been a busy few weeks for our new internet sweetheart, Ken Bone. From Gizmodo to CNN, just about everyone has their interest piqued by the “somewhat reluctant, undecided, cuddly internet political faceman” and it looks like the fire isn’t ready to die down. Now we know his fandom took off (from 5 followers to 250k in a few days) with just a few twitter users indulging in their joke-adoration for the man with the “gentle aura”. But, we at SocialRank, have dug a little deeper to find out just who these new Ken Bone followers are. Take a look at our listacle to see if you recognize any faces.

Joe Jonas, @JoeJonas
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We’re sure you’ve heard by now that DNCE lead singer, Joe Jonas, is totally man-crushing on the mustached cutie, depending on who he votes for. Now let’s hope this new-found romance doesn’t change come Nov. 8th.

Jack Dorsey, @Jack
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The co-founder and CEO of Twitter, Jack Dorsey, knew he had to hop on the #BoneWagon #asap. Although Jack has gotten a lot of flack since Twitter’s inception – particularly regarding its controversial censorship choices – there’s no censoring this man’s burn for the Bone.

Lindsey Pelas, @LindseyPelas
lindsey-pelas
The model, fitness enthusiast, and social media celebrity is currently dating professional poker player Dan Bilzerian, but Dan better ante up before Ken Bone goes all in and steals his girl; turns out Lindsey’s a die-hard #Bonehead.

Snoop Dogg, @SnoopDogg
snoop
The west-coast rapper/actor/legend Snoop Dogg a.k.a. Snoop Lion a.k.a. Snoopzilla actually tweeted at Ken Bone inviting him to spark one up with Tha Dogg himself. Who knows, given Ken’s uncanny ability to steal a show with his knack for dressing sharp and being articulate, maybe it wouldn’t be such a bad idea for Snoop to throw him a feature on his next track?

Sadie Robertson, @sadierob
Sue Wong Spring 2015 Fashion Show "Faries and Sirens" at The Reef in Los Angeles on October 15, 2014

Duck Dynasty reality star Sadie Robertson is also a Bone fan. If you’re a fan of the show, then you know that the Robertsons are certainly no strangers to squabbles, but it’s no doubt that they can all agree on Ken’s ability to maintain a world-class moustache and a sweater as crisp and red as a Macintosh apple. It’s hard to resist that Ken Bone.

Justin Bieber, @JustinBieber
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While the Canadian pop icon probably hasn’t followed him based on political views, the Biebs also seems to enjoy the Man In The Red Sweater’s newfound charisma. He just better be careful he doesn’t bring Ken on tour with him – if he gets a hold of one more microphone (MicroBone®), he might just ask a question so well put-together the world will stop paying attention to Justin’s antics and start praising the one true superstar!

Nia Vardalos, @NiaVardalos
nia-varvadaloz
My Big Fat Greek Wedding
star Nia Vardalos has a new Big Fat (Greek?) Crush. An accomplished writer in her own right, Vardalos wrote the one-woman play that became the aforementioned phenomenon of a film in 2002, but 14 years later, the sequel’s writing couldn’t hold a candle to the kind of poetry that came shooting out from under Ken Bone’s moustache a few Sundays ago. Maybe she’s hoping to link up and learn a couple of pointers from the master before she begins work on MBFGW3, set to come out in 2031.

Patton Oswalt, @PattonOswalt
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The comedian, actor and writer, Patton Oswalt, is also pretty Keen on Ken®. Long a proponent of American social issues like materialism, foreign policy and religion, Oswalt may have a knack for making light of serious topics, but his desire to keep up with Ken on Twitter is no joke.

Rosie O’Donnell, @Rosie
BEVERLY HILLS, CA - JULY 29: TV show host Rosie O'Donnell speaks during the 'The Rosie Show' panel during the OWN portion of the 2011 Summer TCA Tour held at the Beverly Hilton Hotel on July 29, 2011 in Beverly Hills, California. (Photo by Frederick M. Brown/Getty Images)

You can bet that Rosie O’Donnell wasn’t an undecided voter watching the debate the other night – Donald Trump made sure he wasn’t getting her vote long ago – but surely she must have felt drawn to Ken’s charisma that captured our hearts on October 19th.

Jim Slater, @SlaterJim
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Hockey champion Jim Slater (no, not the British accountant, who for some reason also has a wiki https://en.wikipedia.org/wiki/Jim_Slater_(accountant) has probably skated his way into Ken Bone’s DMs a few times since that fateful electoral debate. Although the former Winnipeg Jet/Atlanta Thrasher now plays in Switzerland, it’s nice to see he hasn’t forgotten about the important things stateside.

Lele Pons, @LelePons
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The Vine star, Lele Pons, seems to have also hopped onto the #BoneZone. Although you might expect the recent announcement of the app’s shutdown to have seriously shaken the Venezuelan Vinemaster® , Pons is a creative, and will surely continue to dominate the internet with her brilliance and color, much like the particular shade of red on that now-legendary Ken Bone IZOD Sweater.

John Hodgman, @hodgman
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John Hodgman and Kenneth Bone have some clear parallels; one look at the facial hair of this graceful pair and it’s a no-brainer. But Hodgman, a humorist and author, also cares about the issues, much like our sweaty, sweatered friend. And although Ken hasn’t done work for the Daily Show just yet, the world just isn’t big enough for two of these charismatic masters of articulation to coexist.

Elliot Telebe, @FuckJerry
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Instagram darling Elliot Tebebe may have won over Seinfeld himself with his snarky handle, but it’s gonna take a little more than a cool hat and some memes to get Ken Bone, Duke of the Internet on your team.

Gavin DeGraw, @GavinDeGraw
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If you ask this singer-songwriter how he’s doing, he’ll say he’s doing just fine. He’d lie and say that Ken Bone wasn’t on his mind.

Philip DeFranco, @PhillyD
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Philip’s quirky personality and YouTube hustle have allowed him to build a name and career for himself over time, but let’s face it: it took Phil years to accomplish what Ken Bone has achieved, and Ken did it in the time it takes to ask one concise, terrifically-structured question to our presidential hopefuls.

Brandon Stanton, @humansofny

Brandon Stanton, creator of the Humans of New York blog, with his camera February 22, 2013 across the street from Union Square in New York. Some like New York's skyscrapers, bridges, his energy, taxis or lights. But Brandon Stanton has set himself another challenge: photograph of 10,000 inhabitants for a blog now famous "Humans of New York." In two years, he has photographed 5,000 New Yorkers, children leaving school, tramps, fashionistas, New York with a bouquet of tulips, old lady with a cane, municipal employees, etc. And nearly 560,000 fans now follow his Facebook page.AFP PHOTO/Stan HONDA (Photo credit should read STAN HONDA/AFP/Getty Images)

Maybe Brandon’s outgrowing his roots, because he certainly seems to have been a little obsessed with one Human of St. Louis recently, going so far as to follow him on Twitter! But then again, who are we to judge? After all, if a Ken Bone-esque HONY isn’t #goals, I don’t know what is.

Kaleb Nation, @KalebNation
kaleb-nation
YouTube personally, Kaleb Nation, has some experience with virality himself. However he’s been building his following since 2009 and now with just a simple, beautiful inquiry on our presidential candidates’ energy policy, The Bone Meister seems to be only 5K Twitter followers away from this content creator’s audience numbers.

Verne Troyer, @VerneTroyer
verne-troyer
Verne Troyer is best known for playing Mini-Me in the famed Austin Powers series, but his hounding for a Bone is larger than life. Troyer is also an accomplished stunt actor, so it makes sense that he comes with the devil-may-care attitude that could lead to taking a chance and giving Bone that follow.

Darren Rovell, @DarrenRovell
darren-rovell
The sport analyst has looked in Ken Bone’s stats and it looks like it’s strong enough for him to give him a follow. Game recognize game.

Nick Swardson, @nickswardson
nick-swardson
Although the comedic actor is known for his famous two season show, Nick Swardson’s Pretend Time, he’s not pretending about his new-found appreciation for the formerly-undecided voter. He’s followed and he’s fully in the #BoneZone

But these celebs aren’t the only ones with their eyes on our red-sweatered hero. Ken Bone has recently partnered with IZOD for Ken Bone’s Fifteenth Minute campaign and Hooters has offered him free wings for a year! Here are 10 brands who are also BONE-afide fans:

  1. 7-Eleven, @7eleven
  2. Kohl’s, @Kohls
  3. Denny’s, @DennysDiner
  4. Gillette Venus, @GilletteVenus
  5. MeUndies, @MeUndies
  6. 20th Century Fox, @20thcenturyfox
  7. Starbucks, @Starbucks
  8. JetBlue Airways, @JetBlue
  9. T-Mobile, @TMobile
  10. Reddit, @reddit
socialrank

Save DM Campaign Draft

We recently released an update for DM Campaigns on SocialRank. You’re now able to save a DM Campaign as a draft.

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Before this update you had to make sure you had the final draft ready in order to use the DM Campaign feature. Now you can work on your DM Campaign locally on SocialRank and save it as a draft.

 
As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Scheduled DM Campaign

At SocialRank, we’re constantly thinking of ways to improve our product. Recently, we released an update for DM Campaigns. You are now able to create your DM messaging ahead of time and schedule it to run later.

This is especially useful if you want a DM campaign to run first thing in the morning; now you don’t need to rush and risk making mistakes.  

In order to schedule a DM campaign, simply click on Schedule (optional): – and select the date and time.

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Stay tuned for upcoming posts on a lot of the changes we recently pushed. As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

Account Summary Is Back

That awkward moment when a feature is used so much that it crashes the system. And so, we temporarily removed the Account Summary feature in order to work on making it better and faster than before.

SocialRank provides very granular data, but with Account Summary you get to see a snapshot of all your followers or a search query you’ve made. Data points include: Follower Activity, Follower Distribution, Top Follower Locations, Popular bio words, Popular words in posts, and Popular hashtags in posts.

We’ve brought it back and also added two new data points – popular cashtags and popular emojis.

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If there’s a data point we currently don’t have that would be interesting or useful for you, let us know. Hit us up at [email protected] with your requests and feedback!

Welcome Kazi to the SocialRank Team

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We are excited to welcome Kazi Islam to the SocialRank team! He will be in charge of New Business & Partnerships at SocialRank.

With more than 5+ years experience in sales, business and partnerships, Kazi is joining us from Apploi, a marketplace for jobseekers and companies looking for talent.  Kazi will be involved with all aspects of SocialRank, but his primary focus will be on building brand and agency partnerships for Market Intelligence (the ability to run any public Twitter or Instagram like it is your own) and some new products we are working up over here at SocialRank.

If you are interested in joining our team – please email us at [email protected].

socialrank

New Feature: Keyword Exclusion

Recently we released an update for the ‘Bio Keyword,’ and ‘Words, Hashtags, & Emojis’ filters on SocialRank. You are now able to do an exclusionary search using both of these filters.

What this means is that when you enter a keyword you can select an option that will exclude results that have said keyword. In order to do this simply select “Search for none of these words” under the “Show search options” tab.

keyword exclusion

Consider this example- you’re Equinox and are rewarding your most engaged NY followers with a discounted membership. A lot of your employees are following you, so you want an easy way to remove them from the results view without having to customize a list manually. In order to do this, you’d add the filter for New York, and then in ‘Bio Keyword’ search “Equinox Trainer” and select the option to exclude these users.

As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!

socialrank

New Sorting Option – Sorting By Term Frequency

Using SocialRank you’re able to sort your followers in a number of different ways. Sorting enables you to rearrange followers in a way that actually makes sense and isn’t arbitrary.

We’ve released a new sorting option – ‘Term Frequency’ which is tied to the ‘Words, Hashtags, & Emojis’ filter. When searching through followers using this filter, we had a number of requests asking to see who used the searched term the most. With this sorting option, you’re able to do just that.

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For example I’m running an event that has a specific hashtag -let’s say #NYFW- and I want to find people that are interested in the event. I’d want to see who’s posting about it the most – and now I can do that using the ‘Term Frequency’ sorting.

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It’s pretty simple to do – first run the search using the ‘Words, Hashtags, & Emojis’ filter, and then select the ‘Term Frequency’ option under sorting. On the individual profile card, you’ll see exactly how many times the person has posted.

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As always, hit us up at [email protected] if you have any questions, comments, requests, jokes, concerns – we want to hear it all!